Local SEO Overview

Local marketing involves improving a small business’ visibility in local search. Ranking competitively in local search is important to your business because it translates into more visitors to your location. Our results-focused approach to local marketing is centralized on finding, reaching, and attracting your local audience.

Enhanced Path Local SEO services include:

Website & Profile Optimization Tasks

  • Local Keyword Research & Analysis
  • On-Site Local Search Optimization Audit/Strategy
  • On-Site Local Search Optimizations
  • Internal Linking Audit/Strategy
  • Apply On-Site Internal Linking Strategy
  • Develop Geographically Relevant On-Site Content Plan
  • On-Site Content Creation
  • Local Profile Audit/Strategy
  • Enhance/Optimize Local Profiles
  • Social Profile Audit/Strategy
  • Enhance/Optimize social Profiles

Reviews Tasks

  • Establish Review Strategy
  • Provide Review Request Collateral

Citations/Links Tasks

  • Establish Structured Citations
  • Geographically Targeted Citation/Link Acquisition Audit/Strategy
  • Develop Geographically Relevant Off-Site Content Plan
  • Off-Site Content Creation
  • Content Distribution
  • Geographically Targeted Citation/Link Building
  • Deals & Rewards Sites

Tracking/Reporting Tasks

  • Discovery
  • Analytics & Webmaster Tools
  • Competitive Analysis/Competitive Intelligence
  • Reporting – (Monthly Campaign Insight Report)
  • Monthly Campaign Review Call

We understand that every business is unique and has equally unique requirements, so rest assured that our services are fully customizable to fit your business. If you would like to discuss how our Local SEO services can enhance your marketing campaign, please feel free
to contact us today.