Marketing Consulting Overview

Marketing is a powerful, fundamental aspect of any great business. It is the connection between your products and services, and your prospective audience of buyers. Our approach to marketing is centered around the core of your business: understanding your brand and your market. We create and help you to accomplish, marketing strategies that are insightful and analytical, including : marketing planning, online market analysis, competitor analysis, campaign development, campaign analysis, and more.

Enhanced Path Marketing Consulting services include:

SEO Related

  • On-Site Internal Linking Strategy
  • Link Acquisition Strategy
  • Competitive Analysis/Competitive Intelligence
  • Search Engine Accessibility Audit
  • Keyword Research and Analysis
  • Link Profile Audit
  • Link Profile Cleanup
  • Review Strategy Development (Local)
  • Design and Develop Review Request Collateral (Local)
  • Geographically Targeted Citation/Link Acquisition Strategy (Local)
  • Establish Structured Citations (Local)

Social Media Marketing Related

  • Social Media Strategy Development
  • Social Media Competitive Analysis
  • On-Site Social Media Optimization Audit
  • Social Media Integration
  • Social Channel Identification
  • Social Community Research
  • Social Community Building
  • Social Profile Acquisition/Data Optimization
  • Social Profile Branding

Content Marketing Related

  • Content Strategy Development
  • Content Audit
  • Research and Develop Audience Persona’s
  • Content Editorial Calendar Development
  • Copywrite Minor Content Pieces
  • Copywrite & Design of Major Content Pieces
  • Landing Page Development for Major Content Pieces
  • Content Outreach/Placement Opportunity Analysis
  • Content Distribution

Analytics & Reporting Related

  • Market Research/Strategy Development
  • Website Redesign/Migration Planning
  • Google Penalty Assessment
  • Conversion Rate Tracking and Optimization
  • Custom Marketing Reporting
  • Google Analytics Account Audits & Code Deployments
  • Setup of Goal Tracking and Funnels
  • Visitor Path Analysis

We understand that every business is unique and has equally unique requirements, so rest assured that our services are fully customizable to fit your business. If you would like to discuss how our Marketing Consulting services can enhance your marketing campaign, please feel free to contact us today.